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The education industry has become ruthlessly competitive, highly saturated and remarkably sophisticated, making way for new marketing intervention.
There’s no denying that the BFSI sector being one of the earliest industries is a generally risk-averse one. The industry is often widely acknowledged for its calm and composed nature.
Healthcare is one industry where the primary focus is patient outcomes and this makes scope for campaigns that are highly centric to the benefit of patients and the common man.
If there’s one industry which has perfected mass-media marketing, it’s the FMCG sector. No other product category or industry comes nearly close to the mastery of the FMCG in mass-media marketing.
Even today, there’s few things that provide as much sense of achievement as that of buying the first car. There is technically no other industry that can boast of such a passionate and devoted fan following.
Mobile games account for about 23% of all active apps in the iTunes App Store. They are a source of entertainment and engagement, making way for brands to score big in this arena.
The travel and tourism sector was one of the very first industries to adopt digital marketing strategies. This early adoption has also allowed the industry to stay on top of the latest digital marketing trends.
The pharma industry is poised to become digitally-savvy and reach its customers through digital mediums, creating tremendous scope for engagement.
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